Shopify stores built to sell, not just to launch
Anyone can spin up a Shopify store from a template. Turning it into one that loads fast, looks right on every screen, and actually converts is a different job. We design, build, and fine-tune Shopify stores, from custom themes to checkout, so yours does more than exist. It earns.
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A template gets you online. It rarely gets you selling.
Shopify makes launching a store deceptively easy, which is exactly why so many of them underperform. A stock theme with a logo dropped in looks fine, but it's built for the average of every store, not for yours. The result tends to be slow pages, a checkout that leaks orders, product pages that don't answer the questions buyers actually have, and tracking that quietly under-reports your sales.
We treat a Shopify store as what it is: your most important sales channel. That means building for the things that move revenue, speed, clarity, trust, and a checkout that gets out of the way, then measuring all of it so you know what is actually working.
Most of the stores we're brought in to fix don't need a redesign. They need the details underneath sorted out, the speed, the checkout, the product pages, and the tracking.
13+
Years building and optimising ecommerce stores
98%
Client retention over the last decade
1700+
Projects delivered for international clients
What we do with Shopify
From a first store to a fast, high-converting, well-measured one, here is the work we take on.
Theme Design & Custom Build
Custom themes and Liquid development, or a careful customisation of an existing one. We build stores that match your brand and stay fast, responsive, and easy for your team to run.
Checkout & Conversion Optimization
The cart and checkout are where revenue is won or lost. We streamline the path to purchase, add the right trust signals, and remove the friction that quietly sends buyers away.
Subscriptions & App Integration
Subscribe-and-save with Recharge, upsells and smart carts with Rebuy, plus reviews, loyalty, and the rest of your app stack, integrated cleanly so they work together instead of clashing.
Ecommerce Tracking & Analytics
Accurate GA4 ecommerce events, server-side tracking, and clean conversion data feeding your ad platforms, so you can finally trust the numbers behind your Shopify marketing.
Speed & Technical SEO
A fast store ranks better and converts better. We tune load times, clear out bloated apps and scripts, and get the technical foundations right so search engines and shoppers both reward you.
Migrations & Ongoing Support
Moving to Shopify from another platform, or replatforming to Shopify Plus, without losing SEO, data, or sleep. Once you're live, we stay on to maintain and keep improving the store.
A store that gets traffic but not sales has a fixable problem
It is the most common thing we hear: the ads are working, people are landing on the site, and the orders just aren't there. Nine times out of ten it is not the traffic. It is what happens after the click, and almost all of it can be fixed.
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Product and landing pages that answer real buyer questions and make the value obvious at a glance.
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A checkout stripped of friction, with the payment methods and reassurance people need to actually finish.
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Accurate tracking, so you can see exactly where shoppers drop off and fix the leak instead of guessing.
This is where our ecommerce, conversion, and analytics work come together, and where a Shopify store stops being a brochure and starts being a salesperson.
How a Shopify project runs with us
1. Understand the store & goals
We start with your products, your customers, and your numbers, so the build serves the business rather than just looking good.
2. Design & build
Theme, templates, and custom Liquid, built to your brand and tested on real devices, not just a designer's monitor.
3. Test & optimise
We check speed, mobile, and the full checkout flow with real test orders, and tune the things that affect conversion before launch.
4. Launch & support
A smooth go-live with tracking verified against real sales, plus the option of ongoing support and steady improvements.
We don't just build Shopify stores. We make them perform.
We have built and fixed Shopify stores for brands selling around the world, custom themes, subscription flows, AJAX carts, and the ecommerce tracking behind them. Because measurement and conversion are core to what we do, we don't hand over a store and hope. We can see what it's doing and keep making it better.
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Design, development, and data under one roof. The people building your store also understand what makes it sell.
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Real Shopify depth. Custom Liquid, checkout work, subscriptions, and app integrations, not just surface-level theme tweaks.
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We build for the metric that matters. A store that converts and reports honestly, not just one that looks good in a screenshot.
Questions clients ask us
Straight answers to the things people usually want to know before they start.
I can build a store on Shopify myself. Why hire you?
Shopify makes the basics genuinely easy, and for a simple catalogue that may be all you need. The work starts when you want a store that's fast, converts well, handles subscriptions or custom logic, and reports accurately. That's the point where a stock theme runs out of road.
Do I need a custom theme, or is a template fine?
Templates are a perfectly good starting point, and we often customise one rather than build from scratch. What matters is that the store is quick, on-brand, and built around how your customers actually buy. We'll tell you honestly when a template will do and when it's holding you back.
Can you move my store to Shopify from another platform?
Yes. We migrate stores to Shopify from WooCommerce, Magento, and others, carrying over products, customers, and orders, and protecting your rankings with proper redirects so you don't lose SEO in the move.
Will my store be fast on mobile?
That's a priority, not an afterthought. Most of your customers shop on their phones, so we build mobile-first, keep the theme lean, and cut the app bloat and heavy scripts that quietly slow stores down.
Can you set up subscriptions and upsells?
Yes. We implement subscribe-and-save with Recharge, upsells and smart carts with Rebuy, and the reviews, loyalty, and bundling apps that suit your model, integrated so they work together rather than tripping over each other.
Will I be able to see what's actually selling?
Yes, and this is a real strength of ours. We set up accurate GA4 ecommerce tracking and server-side conversion data, so you can see which products, channels, and pages drive revenue instead of trusting rough numbers.